/* DPA — ИИ-отдел маркетинга и продаж. Стили по дизайн-системе DPA. */
@import url("https://fonts.googleapis.com/css2?family=Golos+Text:wght@400;500;600&family=Unbounded:wght@300;400;500&display=swap");
:root{
--blue:#4981f3;--blue-text:#2f66d8;--blue-bright:#1872f6;--lime:#d9f9a0;--orange:#ee9b38;
--ink:#2c2c2c;--navy:#1c293e;--surface:#f6f7f9;--hairline:#dddfe4;
--grey-700:#6c6c6c;--grey-500:#66696d;--grey-400:#9c9fa1;
--display:"Unbounded",sans-serif;--body:"Golos Text",-apple-system,"Segoe UI",sans-serif;
--r-card:20px;--r-pill:999px;--shadow-soft:0 6px 34px 0 rgba(28,41,62,.2);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:var(--body);font-size:18px;line-height:1.5;color:#000;background:#fff;text-wrap:pretty}
a{color:var(--blue-text);text-decoration:none}
a:hover{color:var(--blue-bright)}
img{display:block;max-width:100%}
.wrap{max-width:1160px;margin:0 auto;padding:0 24px}
.sec{padding:96px 0}
.sec--surface{background:var(--surface)}
.sec--ink{background:var(--ink);color:#fff}
.eyebrow{font-family:var(--display);font-weight:500;font-size:12px;letter-spacing:.05em;text-transform:uppercase;color:var(--blue-text);margin:0 0 20px}
.sec--ink .eyebrow{color:var(--lime)}
h1,h2,h3{font-family:var(--display);font-weight:400;margin:0}
h1{font-size:clamp(32px,4.6vw,60px);line-height:1.12;letter-spacing:-.03em}
h2{font-size:clamp(26px,3.2vw,42px);line-height:1.2;letter-spacing:-.02em;margin-bottom:20px;max-width:820px}
h3{font-size:22px;line-height:1.25}
.lead{font-size:20px;max-width:720px;margin:0 0 40px;color:#000}
.sec--ink .lead{color:rgba(255,255,255,.85)}
.caption{font-size:14px;color:var(--grey-500);line-height:1.4}
/* Кнопки */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-family:var(--display);font-weight:500;font-size:16px;border-radius:24px;padding:22px 40px;border:0;cursor:pointer;transition:filter .15s,transform .1s;text-align:center}
.btn:hover{filter:brightness(.94)}
.btn:active{transform:scale(.985)}
.btn--primary{background:var(--blue-text);color:#fff}
.btn--primary:hover{color:#fff}
.btn--light{background:#fff;color:#000}
.btn--light:hover{color:#000}
.cta-row{display:flex;align-items:center;gap:20px;flex-wrap:wrap;margin-top:44px}
.cta-note{font-size:14px;color:var(--grey-500);max-width:260px}
/* Шапка */
.topbar{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.92);backdrop-filter:blur(8px);border-bottom:1px solid var(--hairline)}
.topbar .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;height:72px}
.topbar__logo{height:26px;width:auto}
.topbar__right{display:flex;align-items:center;gap:14px}
.topbar__phone{font-family:var(--display);font-weight:500;font-size:14px;color:#000}
.msgr{width:40px;height:40px;border-radius:50%;display:flex;align-items:center;justify-content:center;background:var(--surface)}
.msgr img{width:22px;height:22px}
/* Хиро */
.hero{position:relative;overflow:hidden;padding:88px 0 96px}
.hero__swoosh{position:absolute;top:-60px;right:-180px;width:820px;height:820px;opacity:.35;pointer-events:none;background-color:var(--blue);-webkit-mask:url("swoosh-1.svg") center/contain no-repeat;mask:url("swoosh-1.svg") center/contain no-repeat}
.hero__grid{position:relative;display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center}
.hero__sub{font-size:20px;margin:24px 0 0;max-width:560px}
.hero__badge{display:inline-block;background:var(--lime);border-radius:var(--r-pill);padding:9px 18px;font-family:var(--display);font-weight:500;font-size:13px;margin-bottom:24px}
.hero__badges{display:flex;gap:12px;flex-wrap:wrap;margin-top:56px}
.hero__badges span{background:var(--surface);border-radius:var(--r-pill);padding:10px 18px;font-size:14px;color:var(--navy)}
/* Консоль */
.console{background:var(--ink);border-radius:var(--r-card);padding:24px 26px 20px;color:#fff;box-shadow:var(--shadow-soft)}
.console__head{display:flex;align-items:center;gap:8px;margin-bottom:16px}
.console__dot{width:9px;height:9px;border-radius:50%;background:rgba(255,255,255,.25)}
.console__dot:first-child{background:var(--lime)}
.console__title{margin-left:auto;font-family:var(--display);font-size:11px;font-weight:500;letter-spacing:.05em;text-transform:uppercase;color:rgba(255,255,255,.5)}
.console__feed{display:flex;flex-direction:column;gap:10px;min-height:216px;justify-content:flex-end}
.console__line{font-size:15px;line-height:1.4;display:flex;gap:10px;opacity:0;transform:translateY(6px);animation:conline .4s forwards}
.console__line b{font-weight:600;color:var(--lime);flex:none}
.console__line span{color:rgba(255,255,255,.88)}
@keyframes conline{to{opacity:1;transform:none}}
.console__cursor{width:9px;height:17px;background:var(--lime);animation:blink 1s steps(1) infinite;margin-top:4px}
@keyframes blink{50%{opacity:0}}
.console__caption{margin-top:16px;font-size:13px;color:rgba(255,255,255,.5)}
/* Сетки карточек */
.grid{display:grid;gap:20px}
.grid--2{grid-template-columns:1fr 1fr}
.grid--3{grid-template-columns:repeat(3,1fr)}
.grid--4{grid-template-columns:repeat(4,1fr)}
.card{background:var(--surface);border-radius:var(--r-card);padding:28px;display:flex;flex-direction:column;gap:12px}
.sec--surface .card{background:#fff}
.card h3{margin-bottom:2px;color:var(--ink)}
.card p{margin:0;color:#000}
.card .icon{width:44px;height:44px;color:var(--blue);margin-bottom:10px}
.fact{background:var(--lime);border-radius:12px;padding:12px 16px;font-size:15px;line-height:1.45;margin-top:auto}
/* Вывод-панель */
.callout{background:var(--blue-text);color:#fff;border-radius:var(--r-card);padding:32px 36px;font-size:20px;line-height:1.45;margin-top:24px;max-width:none}
/* Направления (секция 5) */
.dir{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:center;padding:44px 0;border-bottom:1px solid var(--hairline)}
.dir:last-of-type{border-bottom:0}
.dir__media{order:1}
.dir:nth-of-type(even) .dir__media{order:-1}
.dir__num{width:44px;height:44px;border-radius:50%;background:var(--lime);display:flex;align-items:center;justify-content:center;font-family:var(--display);font-weight:500;font-size:16px;margin-bottom:18px}
.dir p{margin:14px 0 0;max-width:480px}
.media-frame{border-radius:15px;overflow:hidden;box-shadow:var(--shadow-soft)}
/* Путь клиента */
.path{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:0;counter-reset:step}
.path li{display:grid;grid-template-columns:56px 1fr;gap:24px;padding:22px 0;border-bottom:1px solid rgba(255,255,255,.12);counter-increment:step;font-size:19px;color:rgba(255,255,255,.9)}
.path li:last-child{border-bottom:0}
.path li::before{content:counter(step);width:44px;height:44px;border-radius:50%;background:var(--lime);color:#000;display:flex;align-items:center;justify-content:center;font-family:var(--display);font-weight:500;font-size:16px}
/* Этапы */
.stage-num{width:44px;height:44px;border-radius:50%;background:var(--lime);display:flex;align-items:center;justify-content:center;font-family:var(--display);font-weight:500;font-size:16px;margin-bottom:6px}
/* Кейсы */
.case{background:#fff;border-radius:var(--r-card);padding:36px;margin-bottom:24px;display:grid;grid-template-columns:1.15fr .85fr;gap:40px}
.case__tag{font-family:var(--display);font-weight:500;font-size:12px;letter-spacing:.05em;text-transform:uppercase;color:var(--grey-500);margin-bottom:6px}
.case h3{font-size:26px;margin-bottom:18px}
.case dl{margin:0;display:flex;flex-direction:column;gap:14px}
.case dt{font-family:var(--display);font-weight:500;font-size:12px;letter-spacing:.05em;text-transform:uppercase;color:var(--blue-text)}
.case dd{margin:4px 0 0}
.case__stats{display:grid;grid-template-columns:1fr 1fr;gap:14px;align-content:start}
.case__stat{background:var(--surface);border-radius:15px;padding:18px 20px}
.case__stat b{display:block;font-family:var(--display);font-weight:500;font-size:22px;letter-spacing:-.02em;line-height:1.15;margin-bottom:4px}
.case__stat span{font-size:14px;color:var(--grey-700)}
.case__media{grid-column:1/-1}
.minicases{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:40px}
.minicase{background:#fff;border-radius:15px;padding:22px 24px}
.minicase b{display:block;font-family:var(--display);font-weight:500;font-size:24px;letter-spacing:-.02em;line-height:1.15;margin-bottom:6px}
.minicase span{font-size:14px;color:var(--grey-700);line-height:1.4;display:block}
.niches{display:flex;flex-wrap:wrap;gap:10px;margin-top:36px}
.niches span{border:1px solid var(--hairline);border-radius:var(--r-pill);padding:8px 16px;font-size:14px;background:#fff}
/* Опыт */
.anchors{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:48px}
.anchors b{display:block;font-family:var(--display);font-weight:400;font-size:clamp(34px,4vw,56px);letter-spacing:-.03em;color:var(--blue);line-height:1.1;margin-bottom:8px}
.anchors span{font-size:16px;color:var(--grey-700)}
/* Кто ведёт */
.person{display:grid;grid-template-columns:220px 1fr;gap:48px;align-items:start}
.person img{width:200px;height:200px;object-fit:cover;border-radius:var(--r-card)}
.person__projects{margin-top:22px;font-size:15px;color:var(--grey-500)}
/* Цена */
.price-grid{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:8px}
.price-card{border-radius:var(--r-card);padding:36px;display:flex;flex-direction:column;gap:10px}
.price-card--plain{background:rgba(255,255,255,.08);color:rgba(255,255,255,.85)}
.price-card--main{background:var(--blue-text);color:#fff}
.price-card h3{color:#fff;margin-bottom:4px}
.price-card .price{font-family:var(--display);font-weight:500;font-size:clamp(26px,3vw,38px);letter-spacing:-.02em;line-height:1.1;margin:6px 0 8px}
.price-card p{margin:0}
.price-includes{display:flex;flex-wrap:wrap;gap:10px;margin-top:28px}
.price-includes span{background:rgba(255,255,255,.12);border-radius:var(--r-pill);padding:9px 16px;font-size:14px;color:rgba(255,255,255,.9)}
.price-custom{margin-top:24px;font-size:15px;color:rgba(255,255,255,.6)}
/* Подходит / не подходит */
.fit{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:8px}
.fit ul{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:18px}
.fit li{display:grid;grid-template-columns:26px 1fr;gap:14px}
.fit li::before{content:"✓";font-weight:600;color:var(--blue-text);font-size:18px;line-height:1.4}
.fit--no li::before{content:"✕";color:var(--grey-400)}
.fit h3{margin-bottom:20px}
.fit b{font-weight:600}
/* Честный абзац */
.honest{max-width:840px;margin:0 auto;font-size:clamp(20px,2.2vw,26px);line-height:1.5;text-align:center}
.honest .sig{display:block;margin-top:28px;font-family:var(--display);font-weight:500;font-size:14px;color:var(--grey-500)}
/* FAQ */
.faq{max-width:840px}
.faq details{border-bottom:1px solid var(--hairline)}
.faq summary{cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:24px 0;font-family:var(--display);font-weight:400;font-size:18px;line-height:1.35}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-family:var(--body);font-size:26px;color:var(--blue);flex:none;transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{margin:0 0 24px;max-width:720px;color:#000}
/* Финал */
.final{position:relative;overflow:hidden;background:var(--blue-text);color:#fff}
.final__swoosh{position:absolute;bottom:-120px;left:-160px;width:760px;height:760px;opacity:.25;pointer-events:none;background-color:#fff;-webkit-mask:url("swoosh-2.svg") center/contain no-repeat;mask:url("swoosh-2.svg") center/contain no-repeat}
.final__grid{position:relative;display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:start}
.final h2{color:#fff}
.final .lead{color:rgba(255,255,255,.88)}
.gift{display:grid;grid-template-columns:44px 1fr;gap:16px;margin-top:22px;align-items:start}
.gift .icon{width:40px;height:40px;color:var(--lime)}
.gift p{margin:0;font-size:16px;color:rgba(255,255,255,.92)}
.gift b{display:block;font-weight:600;color:#fff}
.form-card{background:#fff;border-radius:var(--r-card);padding:36px;color:#000}
.form-card h3{margin-bottom:20px}
.form-card label{display:block;font-size:14px;color:var(--grey-700);margin:0 0 6px}
.form-card .field{margin-bottom:16px}
.form-card input{width:100%;font-family:var(--body);font-size:16px;padding:14px 16px;border:0;border-radius:8px;background:var(--surface);box-shadow:inset 0 0 0 1px rgba(28,41,62,.1);outline:none}
.form-card input:focus{box-shadow:inset 0 0 0 2px var(--blue)}
.form-card .btn{width:100%;margin-top:6px}
.form-card .caption{margin-top:14px}
.form-ok{display:none;text-align:center;padding:40px 0}
.form-ok b{display:block;font-family:var(--display);font-weight:400;font-size:22px;margin-bottom:10px}
/* Футер */
.footer{background:var(--ink);color:rgba(255,255,255,.7);padding:36px 0}
.footer .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;flex-wrap:wrap}
.footer img{height:22px;filter:brightness(0) invert(1)}
.footer a{color:#fff}
.footer a:hover{color:var(--lime)}
/* Плейсхолдеры решений */
.ph{background:var(--lime);color:var(--ink);border-radius:6px;padding:1px 7px;white-space:nowrap;cursor:help}
/* Адаптив */
@media(max-width:960px){
.grid--4{grid-template-columns:1fr 1fr}
.minicases{grid-template-columns:1fr 1fr}
.hero__grid,.final__grid{grid-template-columns:1fr}
.hero__swoosh{width:560px;right:-220px}
.case{grid-template-columns:1fr}
.anchors{grid-template-columns:1fr;gap:36px}
}
@media(max-width:700px){
.sec{padding:64px 0}
.hero{padding:56px 0 64px}
.grid--2,.grid--3,.grid--4{grid-template-columns:1fr}
.minicases{grid-template-columns:1fr}
.dir{grid-template-columns:1fr;gap:24px;padding:36px 0}
.dir__media,.dir:nth-of-type(even) .dir__media{order:1}
.person{grid-template-columns:1fr}
.price-grid,.fit{grid-template-columns:1fr}
.case__stats{grid-template-columns:1fr}
.topbar__phone{display:none}
.path li{grid-template-columns:40px 1fr;gap:16px;font-size:17px}
.path li::before{width:36px;height:36px;font-size:14px}
.console__feed{min-height:252px}
.btn{padding:19px 30px;width:100%}
.cta-row .btn{width:100%}
}

/* Видимый фокус с клавиатуры. Раньше его не было нигде, кроме полей формы. */
a:focus-visible,button:focus-visible,summary:focus-visible,input:focus-visible{outline:2px solid var(--blue-text);outline-offset:3px;border-radius:4px}

/* Уважаем системную просьбу убрать движение */
@media (prefers-reduced-motion:reduce){
html{scroll-behavior:auto}
*,*::before,*::after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important}
}

/* Согласие на обработку данных рядом с кнопкой отправки */
.consent{display:flex;gap:10px;align-items:flex-start;font-size:13px;line-height:1.4;color:var(--grey-500);margin:4px 0 4px;cursor:pointer}
.consent input{width:18px;height:18px;flex:none;margin-top:1px;accent-color:var(--blue-text)}

/* Тёмные секции: серые подписи должны светлеть, а не темнеть */
.sec--ink .caption,.sec--ink .cta-note,.sec--ink .case__tag,.sec--ink .person__projects,.sec--ink .honest .sig{color:rgba(255,255,255,.75)}
.final .caption,.final .cta-note{color:rgba(255,255,255,.85)}
/* Карточка формы белая, её подписи остаются тёмными даже внутри синей секции */
.form-card .caption{color:var(--grey-500)}
